TASK: Metro Application for Insurance had a legacy version but the goal was to create a new application combining two product lines and utilizing the performance of the new cloud servers.  ACTION: Redesign started with user research, creating OOUX for aligning content of both units, creating a MVP to get additional user wants and needs, and proceeding to create a new combined app. I created 3 alternate versions of concept sketches showing the improved design features to get quick buy-in from key product team members to proceed with application redesign. Meetings with all product owners and reviewing possible new functionalities enabled me to create a full UI design with dashboards, tools, and added user value. RESULT: The design was well received and is being developed, starting with the tasks tested first with a MVP.

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MY UX PROCESS
2022
UPS REWARDS PROGRAM
UX UI design applying best design, usability and accessibility practices. (Details below images.)
2022
COMMUNITY LIBRARY
This proposal is for being able to get a library card to a local library immediately with address check on their cell phone and a quick and easy form to fill out, so that they can use the card online or in the library. I wanted the form to be super-easy to fill.
2022
COMMUNICATIONS PORTAL
Although this portal is a spec effort, it also exemplifies some of my design ideas of clarified, human centered, and intuitive application design.
2022
MEDIA TRANSPORT APPLICATION
UX UI Design for complex new media transport console and information dashboard web application managing client/partners' global media file transcoding and distribution. (See additional details below.)
2019
BRANDING, MARKETING & GRAPHICS
Brochures, marketing kits, e-mails – concept to completion – with the creation of all concepts, design, layouts, images, illustrations, technical illustrations, photo-compositions, icons, typographic treatments, and branding. More details below images.
2022
FINANCIAL DASHBOARD
Redesign of IBM High Performance Dashboard, creating v2 with enhanced features and capabilities.. (Read details below images.)
2018
BUSINESS PROCESS MANAGER
Redesign of application for IBM Security Services– with research, UX audit, concept sketches, style and branding guidelines, wireframes, mockups, prototypes, and annotated developer guides. (Read details below images.)
2018
MEDIA TRACKING APPLICATION
Redesign of the legacy application involved a great deal of research in order to understand which parts of the complexities were really needed; and how these could be simplified and made more intuitive. (Details below)
2021
MEDIA ASSETS WEBSITE REDESIGN
As the lead UX UI Designer, I worked closely with a global team to redesign an existing website in order to make it more intuitive, less frustrating and easier to use for obtaining current video clips, media, images, branding, and marketing materials for the promotion of new and current video series and movies.
2021
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